News Highlights

Weight Watchers Gets Its Own Makeover

New York Times
15 April 2018

Can Mindy Grossman, an F.O.O. (Friend of Oprah),make the weight-loss company relevant in the 21stCentury by turning it into a “wellness” company?

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Weight Watchers is Conducting an Agency Review

Ad Age
14 April 2018

"As we move toward becoming a global, purpose-driven brand, we are having conversations with potential partners who share our vision, and have the mindset and capabilities to bring our purpose to life," Chief Brand Officer Gail Tifford said in a s

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The Finance Issue

13 April 2018

Money talks, but who's listening? Research shows that women tend to have negative associations when it comes to finances, but given women's earning and spending power, companies are working to gain their trust — and dollars.

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5 Minutes With Katie Couric: The Veteran Broadcaster Explores America in her New Docuseries

The Washington Post
10 April 2018

#SeeHer Advisory Board member Katie Couric hits the airwaves with her new project, a six-part documentary series for the National Geographic Channel. "America Inside Out" begins airing at 10 p.m. April 11.

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11 Inspiring Women Who Have Broken Down Advertising’s Most Persistent Barriers

Ad Week
09 April 2018

They’d risen together and supported each other as they overcame difficult odds to be The First—the first female and African-American chief executive at Starcom MediaVest Group, the first African American to serve as an IPG company officer, the fir

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HP’s New Program Will Help Develop Talent and Send More Diverse Creatives to Cannes

Ad Week
05 April 2018

HP is taking 15 diverse creatives to the Cannes Lions International Festival of Creativity this year as part of the company’s ongoing push to promote diversity in the advertising industry.

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Stephen Quinn on #SeeHer: Leading the Way to Equality in Media Portrayals

Wall Street Journal
03 April 2018

Stephen Quinn, #SeeHer chair, discusses the momentum with Alicia Hatch, CMO at Deloitte Digital, Deloitte Consulting LLP.

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CBS Launches 'Eye Speak' Initiative

WCCO - CBS Minnesota
21 March 2018

CBS has launched a new program to promote empowerment of women in the entertainment industry.

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HP invites girls everywhere to tell their stories for International Women's Day

The Drum
09 March 2018

On International Women’s Day, HP is inviting girls to reinvent their stories and reach for their dreams. ‘Paro,’ a short film shot in Kolkata, India, follows a girl’s journey as she discovers her passion for storytelling.

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New Agency Consultancy Promises to Feature Real Moms in Ads

27 February 2018

We’ve all seen that narrative portrayed in 1950s-era consumer products ads from the likes of Tide, Coca-Cola and, of course, Ovaltine. But in 2018, that stereotypical character is still alive and well.

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The Talk's #SeeHer Story Of The Day, February 23

The Talk, CBS
26 February 2018

Today's episode of The Talk features actress Reese Witherspoon who has begun feeling bolder about owning her accolades.

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CBS Launches ‘Eye Speak’ Empowerment Initiative for Women

21 February 2018

CBS has unveiled a corporate initiative dubbed Eye Speak designed to advance the careers of female CBS employees and open doors for talent across the industry.

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