“With Citi having taken a stand to bolster the representation of women as part of our brand campaigns and entertainment platform, we couldn’t think of a more fitting artist with whom to celebrate our 25th Citi Sound Vault show than Madonna,” said Jennifer Breithaupt, global consumer CMO at Citi.
Citi is a leader behind the Association of National Advertisers’ groundbreaking #SeeHerHearHer initiative, which aims to increase gender diversity and inclusion in music.