Download the SeeHer + ABX Male Portrayal Framework quick reference infographic for insights and best practices on how to modernize portrayals of men in advertising.
Download: Modern Male Advertising Portrayal Framework Infographic-final version
Research | May 05, 2025
SeeHer + ABX Modern Male Portrayal Infographic
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SeeHer Research Strive For More 2.0 – Industry Learnings
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SeeHer Research SeeHer + ABX – Missing The Modern Man In Ads?: How to Evolve Male & Female Interactions to Drive Creative Impact
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